Thursday, 10 September 2026
To 'start the conversation' for this year's global campaign on a local level, East Riding of Yorkshire Council and Hull City Council is coming together with partners across the region.
From local authority colleagues to the NHS, regional mental health services, to voluntary and charity organisations we want to create a space to support residents, businesses, schools and our communities to talk openly about suicide intervention and break down barriers, as well as highlight the local services, organisations and resources out there to help people, including those worried about someone and how to keep them safe.
We are united in our aim to change the narrative around suicide prevention.
We want everyone to feel more confident in supporting someone who may be thinking about suicide – and help break the taboo around talking openly about suicide.
Suicide prevention is everyone's business – we want our residents and staff to know that you don't need to be a trained professional to have a conversation with someone.
"An estimated 727,000 people die by suicide each year worldwide, and each suicide profoundly affects many more people. World Suicide Prevention Day is observed every year on 10 September to draw global attention to this issue and to reinforce the message that suicide is preventable."
”Myth: "If I ask someone if they're thinking about suicide, I might put the idea in their head."
Fact: Asking someone directly about suicide does not increase their risk or give them the idea. In fact, it can provide relief, show that you care, and create an opportunity for them to talk openly about how they're feeling.
Myth: "Talking about suicide will make things worse."
Fact: Avoiding the conversation can leave someone feeling isolated and misunderstood. A compassionate conversation can help someone feel heard, supported, and less alone.
Myth: "People who are thinking about suicide don't want to talk about it."
Fact: Many people experiencing suicidal thoughts want support but find it difficult to start the conversation themselves. A simple question can open the door to getting help.
Myth: "I need to be an expert before I ask someone about suicide."
Fact: You don't need specialist training to show care and concern. You don't have to fix the problem. Listening without judgement and helping someone access support through the services or organisations listed below can make a real difference.
Myth: "If someone is laughing, working, or carrying on as normal, they can't be struggling with suicidal thoughts."
Fact: People can experience suicidal thoughts while appearing to cope on the outside. That's why checking in and having conversations matters.
Myth: "If someone wants help, they'll ask for it."
Fact: Many people find it difficult to reach out when they're struggling. Don't wait for someone to ask. A simple 'how are you really doing?' could save a life.